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NAPP Webinar: Virtual Patent Marking, From Compliance Unknown Burden to Strategic Advantage

November 11, 2025 12:00 PM - 1:00 PM (EST)

Description

Virtual Patent Marking (VPM) is rarely adopted and widely misunderstood. Yet VPM can be a powerful lever for increasing portfolio value, strengthening enforcement positions while streamlining internal workflows. 

In this session, you will: 

oTranslate the U.S. statutory framework into actionable compliance steps and explore recent trends in case law. 

o Learn common pitfalls observed across hundreds of VPM webpages that can sometimes allow infringing competitors a “free ride” (and how to avoid them). 

o Discover how timely VPM updates via automation and structured workflows can maximize values and leverage while reducing risk and free teams from IT/marketing bottlenecks. 

o See how VPM can shift from a box-checking exercise to a strategic tool that improves visibility with investors, partners, and decision-makers. 

o Gain practical methods to reduce compliance headaches and reframe VPM as an enabler of portfolio value. 

Speaker: Jim Gastle, Terrifio™ | Co-Founder, Patent Agent 

Jim is a CA / US Patent Agent and Professional Engineer, with 40 years of experience in advising clients across various scientific fields. As a co-founder of Terrifio™, he focuses on automating Virtual Patent Marking compliance and AI-powered patent - product mapping, through Terrifio’s Markr™ platform, to reduce internal burdens and maintain enforcement readiness. Recognized as a thought leader, Jim has shared his insights through media and professional appearances across the UK, Europe, and the U.S. His client work centers on addressing marking compliance gaps and quantifying enhanced value outcomes through comprehensive modeling.

Time

Join us at Noon ET

Location

Zoom Meeting

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Contact Information

NAPP
Name: Carol Wilhite
Email: director@napp.org
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